OUR STORY
“Reid Bikes was established in Melbourne, Australia in 2009 when I was looking around for a new bike to get some exercise. I was shocked at the prices being asked by bike shops at the time and started to look into it.
I saw an opportunity to create my own brand of bikes that were high quality, looked great and – most importantly – were affordable and made it easier for everyone to get riding.
After more than a decade and over half a million bikes sold, it looks like there were a lot of like-minded people out there who wanted a better option.
Our disruptive approach and passion for making great products that give people the freedom to move has seen Reid continue to thrive in Australia – and now find a home in over 25 countries through more than 600 retailers around the world.”
Blog
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Latest
Articles
Reid are exhibiting at Eurobike 2024!
We’re excited to announce that we’ll be exhibiting at Eurobike 2024 in Frankfurt, Germany this year, and let’s just say, we’re gearing up…
Q&A With James – Reid’s New Product and Technical Support
James has joined Reid as our latest addition to the team. We’re thrilled to have him on board as our new product & technical support, bri…
Reid Retailer Of The Month: Velotority
Our Reid Retailer of the Month is Velotority, a bike store in Paris, France. Velotority has been selling a huge range of bikes since 2015…
5 Benefits Of Cycling For Children
Let’s talk about the benefits of cycling for children. In a world filled with screens, getting our kids outside and active is more import…
CABDA East 2024: An Interview With Reid’s Marketing Manager, Beth
Last week, our Commercial Manager, Jon, and Marketing Manager, Beth, touched down in New York with an exciting few days ahead in New Jers…
Q&A With Ryan – Reid’s New International Account Manager
We’re super thrilled to be welcoming a new team member to our sales department. Ryan has joined our HQ in Poole as our new International …
Reid Retailer Of The Month: Island Bicycle Company
Our February Reid Retailer of the Month is Island Bicycle Company, a bike shop just off the coast of Texas in Galveston. Whether you’re l…
New for Reid: The Let’s Range Showcase
Reid Bikes’ mission is ‘to make cycling and eMobility accessible to all’. Nothing fits this mission greater than our all new ‘Let’s’ rang…
CABDA Midwest 2024: Reid’s Highlights
Last week, our Commercial Manager, Jon, and Product Manager, Leon, landed in Chicago, United States, ready for an exciting few days at th…
Bikes for Beginners: 5 Things You Should Know When Buying a Bike For The First Time.
Stepping into the world of cycling is an exciting move towards adventure, fitness, and the joy of riding. However, when it comes to buyin…
Reid Retailer Of The Month: Ashland Bike Company
This month, we had an awesome interview with Ashland Bike Company, a Reid retailer in Ohio, United States. Since opening in 2017, Ashland…
Environmental Pledge Milestone: 250,000 Trees Planted!
We’re absolutely thrilled to share that we’ve hit a very exciting milestone! Thanks to your support, we have now planted 250,000 trees un…
Reid’s 14 Year Journey: A Mural by Lucan Art
In December, our new office got a creative boost when the talented local artist, Lucan Art, turned one of our plain walls into an amazing…
Saranac Lake 3P Event: Racing for a Cause
This month, we had the chance to interview the team behind the Saranac Lake 3P Event – an exciting charity event that lights up the villa…
New Year Resolutions: How to Stick to Cycling in 2024
Happy New Year everybody! As we flip the calendar to 2024, it’s the perfect time for new beginnings, fresh goals, and resolutions that ma…
Reid 2023 Wrap Up
As we reach the end of 2023, it’s time to reflect on the incredible journey we’ve had at Reid. From milestone achievements to global conn…
Reid Retailer Of The Month: Ciclos Clase
This month, we had the pleasure of interviewing Ciclos Clase, a Reid retailer in the vibrant Poble Sec, Barcelona. The rich history of cy…
Why Cycling is the Best Low-Impact Exercise for All Ages
When it comes to staying healthy, exercise plays a crucial role, but it doesn’t have to be hard on your body. Cycling is a great example—…
Reid Retailer Of The Month: Bi’alcho’ Cycling
Our November Reid Retailer of the Month is Bi’alcho’ Cycling – a bicycle store in the city of Querétaro, Mexico. From basic mechanical wo…
How to Choose the Perfect Bike for Your Lifestyle
Choosing the perfect bike can be an exciting yet challenging task. Whether you’re an avid cyclist or a beginner, the multitude of options…
Cycling at Dusk: A Parent’s Safety Guide for Children
As we transition into darker days and longer nights, it’s important to prioritise the safety of our young cyclists. During these upcoming…